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Connecting REWE Marketplace with Unicorn 2
The REWE online marketplace now has an interface to JTL-Wawi, which works with the middleware Unicorn 2. If you want to know what you can sell on the eCommerce marketplace, whether every merchant will be admitted to the REWE marketplace and what marcos software Unicorn2 has in store for you as a little help in making your decision, check out the video.
New marketplaces
You are interested in eCommerce? Compared to stationary trade, online trade has some advantages to offer. For example, as a retailer you save on personnel costs and also on store space. In recent years, one could observe a rapid development of online marketplaces. Whereas in the past you were mainly familiar with marketplaces like eBay or Amazon, today you can choose between a variety of new niche marketplaces. This is a positive aspect for online retailers, because it allows you to find exactly the area that is most likely to be suitable for your product range, while encountering less competition.
REWE marketplace
In Germany, everyone certainly knows REWE as a local supermarket. But did you know that REWE now also operates as an online marketplace? For you as an online retailer, the marketplace can be very exciting, because REWE has already made a name for itself and can therefore offer you a lot of reach. Moreover, the marketplace offers not only food. A wide range of products can be listed. These include:
- Drugstore products
- Cosmetics
- Do-it-yourself articles
- Kitchen appliances
- Household goods
Unlike the marketplace real.de, REWE uses the site primarily for assortment additions and still sees itself primarily as a grocer.
JTL-Wawi and middleware Unicorn 2
Not only is the variety of new marketplaces growing, so is the selection of good ERP systems. If you want to sell successfully online, the right system on your side is the basis for your future success. Do you use JTL? Because with the merchandise management from JTL, you get an innovative and free system that can be connected to various marketplaces. You can control all sales channels centrally from one place. All business processes such as order processing, item maintenance, invoicing and much more can be managed from JTL-Wawi. Unicorn 2 is a multichannel middleware with which you can connect JTL-Wawi to marketplaces. It is possible to connect several marketplaces at the same time and manage them all from JTL-Wawi.
REWE is a closed marketplace
Marketplaces that you can connect to include real.de, Check24, idealo and also REWE. So you can connect even with little knowledge of technical processes. But how do you become a registered retailer with REWE? Here it is important to know that REWE is a closed marketplace. This means that REWE takes a very close look at whether your product range fits the marketplace. As a result, not all goods or merchants are accepted on REWE. If this sounds a bit more complicated than other marketplaces at first, the system of a closed marketplace does have advantages. As mentioned earlier, you need to stand out strongly from the competition on marketplaces like eBay or Amazon in order to sell successfully. If not all traders are accepted in a closed marketplace, products are offered in a targeted and controlled manner. This way you have fewer competitors and don’t have to worry about a competitor offering the exact same product at a lower price.
Test 14 days free of charge
If you need help with the registration process, please feel free to contact the Unicorn 2 staff. But REWE itself also offers partner support. You can test Unicorn 2 free of charge for 14 days. After that, you can get the multi-license for less than 100 euros. With this license you can connect all available marketplaces with only one interface and JTL-Wawi. If your product range fits REWE, you should definitely take a closer look at the marketplace. Once you’re in, a closed marketplace like REWE can get the most out of your items.
You want to sell on REWE?
We will be happy to advise you in detail on technical processes, various marketplaces and the appropriate interface. With us you get a reliable partner who can support you with any request.
Haben Sie Fragen oder brauchen ein individuelles Angebot? Zögern Sie nicht, uns zu kontaktieren.
