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Online store customer reviews in Google show stars
Customer reviews represent an overall impression of the online retailer and convey quality through the Google stars displayed. Therefore, if you are in eCommerce, the Google Customer Reviews plugin from NETZdinge.de might be something for you.
Customer reviews are important for an online retailer
If you want to keep advancing your online business and make a name for yourself as a professional merchant, you can’t avoid good reviews. This is because reviews build trust with the customer and clarify the services you have provided so far. Potential customers can learn about you and your product from other reviews and find out if you are a reputable dealer. So positive empirical values can always be worked with. To get a lot of customer reviews as well, you can make use of various tools, such as Trustpilot
How do customer reviews from Google work?
However, such tools are usually also associated with high costs. Google offers a free option with its Google Customer Reviews. And the Google Customer Reviews plugin for your JTL store helps to optimize the whole process. The only thing you need to do for this is to integrate the corresponding code into your JTL online store. After that, the process is automated because at the end of each checkout, your customer is asked if they are interested in leaving a customer review. If he wants to, he will receive an email from Google a few days after the delivery of his purchase with a reminder to rate his purchase. After the customer leaves an entry, Google collects the reviews and they are displayed a short time later.
100 Google reviews a year are necessary
The star ratings, are displayed in the business profile such as Google Ads or Google Shopping. In addition, the stars generate attention for your own offer, which ensures that your offer stands out from those of the competition. If a customer is looking for a particular item and happens to come across stars that are already present, it naturally encourages him to take a closer look at the offer. Good Google reviews are a so-called door opener that can lead to more traffic and customers. However, in order for your reviews to be displayed directly, you must have collected at least 100 reviews in one year.
Even bad ratings are not bad
Therefore, it is important to always ask your customers to leave a review. Also, you don’t have to be afraid of bad reviews. This is completely normal and also makes the whole thing look much more genuine than if only 5 star ratings are given. Bad ratings reinforce the authenticity of the reviews. This ensures credibility and generates trust, because even large companies such as SAP are often rated poorly and still sell well. A good balance is important. If you do your job right and make an effort, the good reviews will come all by themselves without you having to worry.
Increase customer satisfaction with the plugin
Of course, something can always go wrong. It’s important that you handle it professionally, own up to your mistakes and try to make up for them with a discount code, for example. Another thing that presents good support and helps you increase customer satisfaction is to moderate your reviews. Reply to your reviews. If it is criticism, you can still thank them politely or make a factual statement. This will make the customer realize that you as a dealer are making an effort. And that always leaves a good impression. Google Customer Reviews plugin helps you as an indicator and offers you great opportunities to increase customer satisfaction. Another bonus is the price: it costs just 39.00 euros.
Use the Google Customer Reviews Plugin from NETZdinge.de
Want to establish yourself as a reputable online retailer? Add-on tools like the Google Customer Reviews plugin will help you with that. Do you need more information, e.g. about JTL or other topics? As an official JTL service partner and eCommerce agency, we can advise and support you on many different online commerce topics.
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