Mehr als 1.000 erfolgreiche Projekte umgesetzt Referenzen ansehen

Services

Services

We cover all your e-commerce needs! Our range of services extends from online shop systems to ERP systems, marketplace connections and online marketing.

Unsere Partner

Shopware Agency Shopify Agency JTL SHOP 5 Agency Gambio Agency Magento Agency WooCommerce Agency PrestaShop Agency

JTL-Servicepartner Xentral Service Partner Enterprice VARIO Service Partner Odoo Agency

Amazon Agency Amazon PPC Agency Amazon SEO Product Images For Amazone Amazon Product Videos eBay SEO Otto SEO

Google SEO Google Ads Social Media Facebook Ads Agency Instagram Ads Agency ChatGPT Agency Link Building Agency
References

References

Instead of projects, we prefer to talk about success stories! Browse through our customer references and discover what the press has to say about us.

DEIN-SPORTSFREUND.DE
"Thanks to the courageous intervention of eBakery and their experienced handling of the JTL Wawi, they were able to help us quickly and unbureaucratically. My special thanks go to the employee Benjamin Lambrecht, who dedicated his Saturday evening to our shop and quickly solved the urgent problem."

UNICAT CANDY
"We were in a hurry to launch the revised version of our food shop and reach the German market. We are delighted to have found a partner in eBakery who was able to provide us with such a fast and professional solution to our challenge."

FEIN-GEIST
"We were in a hurry to launch the revised version of our food shop and reach the German market. We are delighted to have found a partner in eBakery who was able to provide us with such a fast and professional solution to our challenge."

WASCHGURU.DE
"The collaboration with eBakery was uncomplicated and ultimately led quickly to the goal. I knew in principle what I wanted, but I wasn't sure how best to implement the webshop. eBakery then showed me various options and ultimately the JTL shop was the result that convinced me."

AUST24.SHOP
"We are delighted with the solution-orientated and pragmatic approach, the extremely high level of motivation and availability as well as the personal and professional approach of the entire eBakery team!"

HAUSHALTSPARADIES.DE
"We felt well advised by eBakery right from the start. By using the JTL product range, we now have an excellent online shop system that is modularly expandable and enables various marketplace connections. Our multichannel strategy also gives us additional sales security in the current crisis."

tischdeko-shop.de
"We chose eBakery as our JTL service partner because they have many years of experience in precisely this specialised field. Our shop and order processing are very stable. My special thanks go to Mohamed Ali Oukassi, who personally took care of the JTL-Wawi setup."

SMOKE2U.DE
"The eBakery team has supported us in a professional manner right from the start. With our broad-based JTL online shop, we now have an optimal addition to our store network and feel well equipped for the future. Especially in the current corona crisis, we can already benefit considerably from the solution."

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Recipe for success

Recipe for success

Every successful e-commerece project requires a great deal of expertise. Our philosophy is not to keep this knowledge to ourselves, but to share it. You can find interesting tutorials, downloads, tools and much more here.

Ecommerce Tutorials eCommerce Podcast eCommerce News App

SEO Tools AI Tools Free SEO Analysis Amazon Backend Keyword Byte Counter Amazon HTML Text Editor Amazon Remove Duplicate Keywords

JTL wawi Download Shopware Download

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12. July 2020

Responsive ads in the Google search network

In this post you will learn more about Google Ads and the ad format “Responsive Search Ads”. We would like to tell you the most important advantage of the Responsive Search Ad in advance: You save time because you only have to enter several ad titles and descriptions in Google Ads and the most relevant combinations will be placed for you automatically.

What is a Responsive Search Ad?

A Responsive Search Ad, is an ad format in Google Ads that creates an ad that automatically adjusts to present relevant messages to potential customers.

The text in responsive search ads is constantly adjusted so that you can present relevant messages to potential customers. When you create such an ad, you can enter multiple ad titles and descriptions. Google Ads then automatically tests different combinations over time and determines the best performing among them. With responsive search ads, your ad content is better matched to potential customers’ search terms. This allows you to optimize the performance of your campaign.

The more ad titles and descriptions you enter, the more possible combinations there are. This is good for ad performance in Google Ads because ads can be delivered more frequently that match the search queries of potential customers.

Important

The ad titles and descriptions can appear in any order. They must therefore make sense both individually and in combination with other content. If you want a certain text to be included in every ad, you need to pin it.

Create Responsive Search Ad

As Google Ads experts, we support you in setting up Google Ads, we optimize your account and perform neutral account audits. Learn how to create a Responsive search ad here:

Click View and Extensions on the left side menu.
Click the plus sign and select Responsive Search Ad.
Enter the final URL and the displayed path text. As you type, you will see a preview of your ad on the right.
Note: This preview shows ads compiled from your assets. However, you do not see all possible combinations. Text may be truncated in some formats.
4. enter the display titles. You can enter between three and fifteen variants.
5. add descriptions. between 2 and 4 descriptions.
Click Save.

The next step is to select up to 3 ad titles and 2 descriptions in different combinations and different orders for each ad. Over time, the most promising ad combinations are thus automatically tested by Google. This determines which of them are most relevant for different search queries.

Tip

Phrase the first three ad titles as if they appear together in your ad.

If you want to learn more about Responsive Search Ads, feel free to contact us via email or our contact form.

FREQUENTLY ASKED QUESTIONS

How many ad titles can be set?

You can enter 3 to 15 ad titles. Ad titles can be seen at the very top of the ad. They may contain up to 30 characters.

How many descriptions can be created?

You can enter 2 to 4 descriptions. The ad description can be seen under the displayed URL and may contain up to 90 characters

What happens when pinning?

When you pin ad titles or descriptions, only they and no others are pinned in a specific position. You should create two or three variants of the ad title/description and pin them to the same position so that one of them can be displayed there.

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Haben Sie Fragen oder brauchen ein individuelles Angebot? Zögern Sie nicht, uns zu kontaktieren.

Hassan Bajwa

Hassan Bajwa ist der Shop-Experte bei eBakery. Er realisiert z.B. Onlineshops auf Basis von Shopware oder Shopify. Zudem kümmert er sich um die Integration von Templates und die Anbindung verschiedener Schnittstellen. Hin und wieder schreibt Hassan auch in unserem Magazin und gibt sein Fachwissen aus den verschiedenen Gebieten preis.