Reviews with Google stars and rich snippets

Show stars with rating tools like Proven Expert

Amazon and eBay are the biggest at this and has success with it: customer reviews!

Few measures generate as much trust among customers as customer reviews. To do this, you can try different websites and then display the reviews on Google in rich snippets or on your website.

Placed in the right place, this has a calming effect on the customer, since personal contact is lacking in online business in particular. However, if customers see that someone has already made a purchase here and was satisfied with it, they are more inclined to buy as well.

No matter for which area – evaluation portals are becoming more and more. Even for doctors, there are now several portals.

Integrate Trusted Shops into online store

Another great representative is Trusted Shops. They not only offer customer reviews, but also give you tips on what you still need to improve about your online store in order to appear legally compliant. You can then include the coveted Trusted Shops seal of approval in the store, the customer ratings are independent of this.

Depending on the online store system, the ratings may be displayed differently. In JTL Shop 4 it may look like this:

Here, in addition to the rating stars, you will also see that it is a verified rating. So the customer has actually bought a product and not just written a review.

Integrate Google reviews into online store

You can also be rated on Google itself if you have a Google My Business account. Especially as a local business, you can score points with the account when it comes to local marketing. Details on how to best use this account can be found here: Optimize Google My Business listing

You’ll get a link there that will take your customers directly to a review page. For example, you could put this link up as a QR code in your store, at the checkout or exit, and ask your customers to rate it that way.

When you get reviews, they also show up on Google in organic search. Also the ratings of other portals, but not if the ratings are only on your server. There is a risk of manipulation here, which is why Google does not display these entries.

This immediately shows how satisfied customers are who have already shopped at the store. So you can get up to 5% more clicks with one-time effort. And 5% is quite good, considering that it only needs to be set up once.

Have assessment tools set up by eBakery

We will be happy to check which portals are important for your industry and integrate the ratings into your store. We will set up your Google My Business account so that you can receive rating stars there as well, and include them in your online store as well.

Why not arrange a no-obligation consultation appointment right now at www.ebakery.de/kontakt/

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