DEIN-SPORTSFREUND.DE
"Dank dem beherzten Eingreifen von eBakery und deren routiniertem Umgang mit der JTL Wawi konnte man uns schnell und unbürokratisch weiterhelfen. Mein besonderer Dank geht an den Mitarbeiter Benjamin Lambrecht, der seinen Samstag Abend für unseren Shop aufgebracht hat und das dringende Problem zügig löste."
AUST24.SHOP
"Wir sind begeistert von der Lösungsorientierten und pragmatischen Gangart, der extrem hohen Leistungsbereitschaft und Verfügbarkeit sowie dem persönlichen wie professionellem Vorgehen des gesamten eBakery Teams!"
HAUSHALTSPARADIES.DE
"Wir fühlten uns von Anfang an gut durch eBakery beraten. Durch den Einsatz der JTL Produktpalette verfügen wir nun über ein hervorragendes Onlineshopsystem, welches modular erweiterbar ist und verschiedene Marktplatzanbindungen ermöglicht. Zudem gibt uns unsere Multichannel Strategie zusätzliche Umsatzsicherheit in der aktuellen Krise."
tischdeko-shop.de
"Wir haben uns für eBakery als JTL Servicepartner entschieden, da man hier über viele Jahre Erfahrung in genau diesem Spezialgebiet verfügt. Unser Shop und die Auftragsabwicklung laufen sehr stabil. Mein besonderer Dank geht an Mohamed Ali Oukassi, der sich persönlich um die JTL-Wawi Einrichtung gekümmert hat."
UNICAT CANDY
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
FEIN-GEIST
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
WASCHGURU.DE
"Die Zusammenarbeit mit eBakery war unkompliziert und hat letztlich schnell zum Ziel geführt. Ich wusste prinzipiell was ich haben möchte, nur wie ich den Webshop am besten umsetzen kann, war mir nicht klar. eBakery hat mir dann verschiedene Optionen aufgezeigt und schließlich hat mich der JTL-Shop als Ergebnis überzeugt."
SMOKE2U.DE
"Das Team von eBakery hat uns von Anfang an auf professionelle Art und Weise unterstützt. Mit unserem breit aufgestellten JTL Onlineshop, verfügen wir nun über eine optimale Ergänzung zu unserem Filialnetz und sehen uns für die Zukunft gerüstet. Insbesondere in der aktuellen Corona-Krise, können wir von der Lösung bereits erheblich profitieren."
In unserem Magazin finden Sie Anleitungen und neue Ideen, rund um den E-Commerce
zum MagazinWe cover all your e-commerce needs! Our range of services extends from online shop systems to ERP systems, marketplace connections and online marketing.
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Every successful e-commerece project requires a great deal of expertise. Our philosophy is not to keep this knowledge to ourselves, but to share it. You can find interesting tutorials, downloads, tools and much more here.
In this Shopify tutorial, we’ll uncover the 6 biggest Shopify Google Shopping mistakes. If you have the problem that your shopping campaign is rejected, you should definitely watch this video until the end.
Google Shopping is a good alternative for online retailers to draw attention to their online store. Because as we’ve said many times before, the best looking online store won’t do you any good if it doesn’t get any traffic. We already showed you how to connect Shopify with Google Shopping. If that is your concern, the page is linked here. But connecting is not enough, because product data quality is very very crucial. For example, if you change your price in the store and does not match that, Google may block that product because it is misleading. To make sure this doesn’t happen to you, we’ll introduce you to the biggest Shopify Google Shopping mistakes in this video. However, if you want to benefit directly from our expertise, we have also linked our Shopify agency, as well as Google SEO agency page.
But what is the first mistake now? We have just addressed it, the error is invalid prices. Google Shopping is a comparison site, so the price that is displayed in Google Shopping must also correspond to the price in the store, otherwise you will have an unjustified advantage over the competition. The consequence is a blocking of the ads. To avoid this, many merchants use feed management tools such as. Simprosys, with which you synchronize the feed several times a day, you should change the prices in the store more often.
Error number 2 is the missing image data. It is well known that Google wants to offer the user the best possible experience in every respect. That’s why things like Core Web Vitals, the Helpful Content Update, and video preference were introduced. That, by the way, will be the explicit subject of the next episode. So, in order not to miss it, you should subscribe to the eBakery YouTube channel. Accordingly, missing images are a no go. But sometimes one or the other product sneaks into the feed unintentionally. So what to do here? Again, we point to feed management tools. In this case, for example rules can be defined with Channable to preventively exclude products without image files from the feed.
Error number 3: there are images, but in the wrong format. Therefore, here are the image guidelines:
What is also undesirable are watermarks, text or logos. It’s all about the product.
Mistake number 4 is obvious, but is committed more often than thought due to ignorance. Before you use Google Shopping, you should make sure that your products comply with its guidelines. dangerous products such as weapons or products that incite hatred. However, there is also a gray area, or products that are subject to a special set of rules. These include age-restricted products, alcohol, medicines and so on. So inform yourself in advance or let us advise you as a holistic agency, we cover both store systems and search engines, so can help you in both respects.
Error number 5 your product pages can not be accessed on mobile. We have already mentioned it for a few years now, Google attaches great importance to mobile usability. If your product pages cannot be accessed on mobile or are not responsive, Google may not deliver the ads.
And finally, our error number 6 insufficient, incorrect or even invalid product identifiers. These include the GTIN, the brand and the MPN. But one thing at a time. First of all, what is it?
Google wants to be able to track what you sell. On the one hand to be able to assign it to the search queries, but also to make it comparable with other dealers who sell the same product. That is why these identifiers exist. The brand is simply the brand name. The exception would be a custom design, in which case the answer in the “Identifier present” field must be “False”. The MPN is a manufacturer identifier. Opposite to this is the Global Trade Item Number, a standardized number, quasi the numerical version of the barcode. This is called UPC in the USA and EAN in Europe. 2 of the 3 identifications just mentioned are required by Google.
Now you are prepared and can prevent possible rejections of your Google Shopping feed. We will gladly take care of all other concerns. Make an appointment directly here.
Do you have questions or need an individual offer? Do not hesitate to contact us.
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