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Multichannel system: How to improve your sales performance
Are you already active with a multichannel strategy and selling on several online marketplaces? However, the performance leaves much to be desired? How you can sell efficiently on real.de, Rakuten, hood.de and the Metro marketplace, among others, we show you here. How to use JTL-Wawi and how to switch to JTL, you will learn in today’s video.
An easy change
You already have an existing multichannel system? Maybe you’re not completely satisfied with it and are considering a change. Then Unicorn 2 and JTL-Wawi can be just right for you. JTL-Wawi is the free merchandise management system from JTL and Unicorn is the multichannel middleware that allows you to connect JTL-Wawi to multiple marketplaces. Surely some questions come together with you, e.g. whether your already online placed articles remain present with the change. Unicorn 2 offers a good solution for this, namely its article mapper. Through it, the listings can remain on most marketplaces
Classic marketplaces for a multichannel system
In addition to the world-famous marketplaces such as eBay and Amazon, there are several other very successful marketplaces. Worth mentioning here are real.de and Rakuten in particular. While many know and use real.de, Rakuten is still somewhat underrated to this day. Other names include hood.de or, of particular interest to restaurateurs, Metro Marktplatz. Depending on the range of products you offer as a merchant, one marketplace may be more profitable for you than another. In general, however, you can use all marketplaces for you to sell successfully as a trader.
Why a multichannel system?
You already make good sales with Amazon or eBay? You may be thinking that this is why you shouldn’t focus on other marketplaces. Because in relative terms, Amazon, for example, makes up the bulk of your total sales. However, with a system like Unicorn 2 on your side, it’s worth thinking about that extra revenue. This is because the costs are manageable and switching is easy. Rakuten, for example, is played out on Google Shopping. For you, that means expanding your reach. So in the long run, more customers and sales. So if you list items for sale on Rakuten, they will also show up on Google Shopping. Or on other price search engines. You generate more reach for your items with runtime and multiple marketplaces. So you get a lot more when paying the basic fee than it seems at first glance.
Unicorn 2
So it pays to maintain a presence in multiple marketplaces. Because especially in today’s times, it is certainly advantageous not to depend on just one provider. Unicorn 2 from marcos software offers you interfaces to 15 different marketplaces. A single license costs you only 29,99 Euro and a multi-license 74,99 Euro. You can also test the software for 14 days free of charge. Try it out. Through this opportunity you will get more traffic and ultimately more sellers.
Are you interested in multichannel?
Do you want to be a successful online retailer? Or to become even more successful? Our experts can support you every step of the way and guide you along the way.
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