Pimcore

Data Management Tool for Digital Agencies | PIM / MDM / DAM / CMS / Digital Commerce

Pimcore is a data management software for any data. From customer data, to product data, to media data such as videos, logos or photos. What makes Pimcore so special, how expensive it is and how else you can use it, you’ll see in this tutorial.

Pimcore - The system for PIM / MDM / DAM / CMS and e-commerce

Which entrepreneur does not know it, whether it is services or products that are sold, data about data is generated in any case.
Customer data, product data, media data from the marketing area, passwords, accounting data, e-mails and, and, and. The larger the company, the faster the chaos can occur if proper management software is not applied. One software option we want to introduce to you today is called PimCore. PimCore is an open source platform for PIM, MDM, DAM, CMS and Digital Commerce. For people who don’t come from the industry, question marks will probably be buzzing around your head right now.

Pimcore under the microscope

PIM is the product information management. So the organization of different data that is in different systems, like the ERP system, the CRM system, different Excel lists. Thus, finding a particular file may take time. But not with the right product information management. The same applies to a company’s core data, i.e. information about customers, suppliers, products, fixed assets, personnel, accounts, etc. A DAM, on the other hand, manages media data such as graphics, videos, music files and text modules. What is the digital commerce and a CMS system, you can see from the videos that we have linked you above right.

What makes this data management tool so special?

This means that with PimCore you can store and manage all data of a company across departments. This probably sounds very promising, especially for agencies, but what makes PimCore so special?
You can handle very large amounts of data. Records can be found quickly and easily using the internal search. The system is virtually infinitely scalable. External systems can be connected. But now comes probably the most important question. How much does it all cost? Nothing in the end. There is a community edition available with an open source GPLv3 license. So a General Public License that gives you the right to modify and copy the code. On the other hand, if you want to benefit from various Rest APIs, PimCore support, as well as access to Enterprise Extensions, then there are also the Enterprise and Unlimited versions. Price information is available upon request.

A Pimcore practical example

An applicable workflow to finish would be, for example. integrate your logo and your Photoshop product images, as well as your Word product descriptions directly into PimCore via Illustrator and then use them either for the Google Shopping Feed or marketplaces such as Amazon or your Shopware store, for example. To use. This makes product data syndication possible. But that was just one application example.
Our tip is to try it out for free and see for yourself.

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