Variations on real.de

How the online marketplace real.de deals with variation articles

The interview with marcors software is about variations on real.de. Marvin Zimmermann explains how the online marketplace real.de deals with variation articles.

JTL-Wawi and Unicorn 2

You sell on real.de and use JTL-Wawi and Unicorn 2? JTL-Wawi is the free enterprise resource planning from JTL and Unicorn 2 is a multichannel middleware. With this software you can connect JTL-Wawi to many marketplaces, including real.de. real.de is one of the largest marketplaces in Germany, with the help of which you can successfully sell your products as an online retailer. If you offer a lot of variant items, Unicorn 2 can be a great help in mapping these variations.

Variations on real.de

Because from a purely technical point of view, real.de does not support the transmission of variations. However, the platform independently combines individual articles into variant articles. This operation is possible because Unicorn 2 lists the variants as single items. Thereupon, real.de can link these individual articles together again in the backend to form variant articles. Also the normal JTL variants can be transmitted to real.de in this way with Unicorn 2. Rarely, small errors may occur during these operations. But Unicorn 2 also solves this for you, because there is a good contact to the account managers.

High success rate

So if you use variation combinations for your items, you should definitely take advantage of Unicorn 2’s good relationship with real.de. While the margin for error in creating variations is small, it is always an advantage to be well prepared for possible mistakes. If you solve a problem quickly, there will be more time for you and your articles. If a problem arises with you, just contact Unicorn 2. They will forward your problem and it will immediately start working on it manually.

You still have questions?

Do you want to offer many variations on real.de? Then using Unicorn 2 is exactly what you need. Do you have any questions about this usage? Feel free to contact us, we will take care of your personal request.

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