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Online Shop Systems History: How eCommerce Has Changed
Gambio, Oxid eSales, xt:Commerce, osCommerce, modified, Magento, Shopware – a large number of online store systems, some of which are still involved in eCommerce today. This video gives a little insight into the history of eCommerce. Which store systems have existed since the birth of online retailing and which are still successful today? You can find all this in the video.
A good online store system is crucial
Have you been thinking about starting online business for a while? Or are you just starting out and not yet familiar with the different systems? The first point of contact of any new merchant with eCommerce is the choice of his future online store system. Because a good store system must offer you flexibility and must be suitable for any business model. It also needs to be perfomant and able to scale with you. A clear interface, a constant design – the right system must be able to support you in your everyday work and not be unnecessarily complex.
The system must be able to scale with you
The choice is not easy, because nowadays there is a large number of store systems, such as Gambio, Magento or Shopware. Online retailers also often start selling on marketplaces like eBay or Amazon first before deciding to launch their own online store. You don’t have to worry if you think you need profound technical knowledge to operate a store system. In the long term, a modular and redundant system will support you in your success, because this is the only way to achieve coordination and scaling. Workflows and business processes must be included.
The right niche is also important
If you look at the development of store systems in eCommerce, you will notice that the choice used to be even greater than it is today. This is mainly due to the fact that nowadays store systems dominate, which demonstrate good quality, but also serve their own niche. Oxid esales, for example, is quite strong in the B2B segment, but is not perceived that way, especially by new online retailers. However, if someone specializes in this area, it is quite possible that they will eventually switch to this store system. Besides, today you can also quickly find help on the Internet. Do you have a question about a specific system? You can find various forums or even groups online that will provide you with answers and help you. to decide.
Have a good connection to an ERP system
What is also important is the connection of a store system to an ERP system. Because a good ERP system serves you as a central database. It should be able to manage and control your business operations, but also synchronize your sales platforms. In addition, many ERP systems today also operate smart multichannel. Means that you can connect your ERP system, but also your online store system to multiple marketplaces to expand your item listing and set yourself up broadly. Here, too, processes have become automated and improved, so it has never been easy to pursue a multichannel strategy.
The choice of marketplaces has also increased
In addition to changes in store systems and ERP systems, the situation in marketplaces has also changed. In the past, sales were mainly made on eBay or Amazon, whereas today there are various smaller and larger niche marketplaces that can be easily connected. For example, with JTL-Wawi and Unicorn 2 you can connect 15 marketplaces at the same time, including international ones. In addition, actions such as valuations and transactions have also changed. Due to the advancing digitalization, eCommerce is also in a constant state of change. Everything has become a bit faster, more automated and optimized – and you can use that to your advantage.
Want to learn even more about eCommerce?
Feel free to contact us without obligation. Our experts have been finding complete solutions for long-term online success for over 10 years. Just tell us your request and we will take care of a successful implementation. We also offer great tips and tricks on all topics related to online trading. Together we will find the right online store system for you.
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