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Instagram Explore Page
4 tips on how to land on the Explore Page in 2021
The mystery par excellence. How the Instagram Explore Page works, who comes up and how you can use it for yourself, we show you in our Instagram tutorial.
What is the Instagram Explore Page?
The Explore Page is the Holy Grail for every user when it comes to reach and success on Instagram. It is through you that organic growth is most easily achieved. If you make it to the Explore Page with just one post with many users, then your content has a lot of visibility and you get engagement.
The Instagram Explore Page algorithm in 5 points
The potential of the Explore Page is huge and in order to grow quickly with your account, you should make it to this page. For the majority of users, the way to the Explore Page is still a mystery. Now Instagram itself has shared how you select content for the Explore Page. In your post they explain the ranking system, that is the algorithm for the Explore Page. Content is played out by the following criteria, according to Instagram.
- Users are shown content based on things they have liked, saved, shared or commented on in the past.
- But first, information and signals about a post are evaluated, such as: How quickly other people like, share, comment or save the post. So that means the more early engagement you get on a post, the better your chances of getting on the Explorepage.
- Chances are higher that you will get on someone’s Explorepage who has seen your content before. This makes sense, because if a user who does not follow you has already liked something of yours, the chances are high that he will be interested in the new post.
- Instagram only shows content to users who are interested in the niche for which the post is intended.
- Information about the content creator is evaluated. For example, if many people have interacted with the content creator in the past few weeks or the creator has posted a lot in the past that was well received by other users and also met Instagram’s guidelines, then Instagram trusts that the content is appropriate for the Explorepage.
These are our 4 tips
From this information we have derived 4 tips for you that will help you get on Explorepage.Try to get as much early engagement as possible. If you post something, share it in the story as well. Respond quickly to comments and post content that users want to interact with. This also means that your posts should have interesting captions to which users respond.In the long run, try to make sure that you have a lot of contact with other users. Uses Dm’s and comments on others. Always be polite, because this way other users will also enjoy interacting with you. Stay clear on your niche so Instagram knows who might be interested in your content. Work to get Instagram to trust you. So be Family Friendly and be careful not to violate the guidelines.
eBakery guides you to Instagram strategy
We hope we were able to show you with this video why you see the content you see on the Explore Page and what you can do to show up for other users. If, on the other hand, you still lack the right social media strategy, we as a social media agency will be happy to help you.
Haben Sie Fragen oder brauchen ein individuelles Angebot? Zögern Sie nicht, uns zu kontaktieren.
