Digital marketplaces such as Amazon, Ebay and idealo are now the first port of call for many people when searching for products or shopping online. To offer your products on an online marketplace as a Shopify merchant, you need a suitable provider for the marketplace connection. Therefore, let’s take a closer look at the most popular marketplace connectivity providers.

In this video, we introduce you to the most popular marketplace connectivity providers and show you what to look for when choosing one.

The leading providers for marketplace connectivity are:

Magnalister

Magnalister is one of the leading providers for connections to the most important store systems as well as to national and international markets. The tool is considered clear and easy, and also offers online training directly upon setup. magnalister’s payment system is also attractive to many merchants, as the monthly costs are flexibly scalable.

Lengow

Also Lengow offers many options for users to connect to marketplaces and marketing channels in different countries. For example, Lengow can be used well as a multichannel tool for connecting to new marketplaces within Europe. They also offer a recommendation algorithm that checks for users which marketplace is best for the user’s products.

Channable

Channable is considered an all-in-one tool and supports agencies and advertisers in 360° product data marketing. The tool can be used to create high-quality feeds and manage products for more than 2,500 marketing channels. Direct information exchange is enabled with Channable via an API connection.

Billbee

Billbee is a multichannel software for sellers who sell products through one or more online channels. Online merchants benefit here from a comprehensive solution for order processing, inventory management and automation features that are designed to save users time.

Partially free trial versions available

By the way, Magnalister, Chanable and Billbee offer free trial versions for the beginning, which makes sense for the choice of provider to get an insight into what the different providers offer. Since each tool offers completely different billing models, it is not possible to make a blanket statement about which tool is the cheapest. Typically, a one-time setup fee and monthly base fees are added together, which can vary greatly depending on features.

When choosing your provider, you should definitely pay attention to the following points:

  • Is an API possible?
  • Did the tool support the categorization of own products?
  • Can the provider also process large amounts of data?
  • Is there automation in the form of data reconciliation?
  • Is order synchronization possible?
    Are there constantly new features as the marketplaces evolve?
  • Is the customer experience through the tool user-friendly?
  • Does the tool support internationalization?

Conclusion

Marketplace connections can be very beneficial for you and are essential for most online merchants. Thanks to Shopify Apps, marketplace integration has become even easier – we’re happy to help in the Shopify area. However, the final decision on which marketplaces and connectivity provider you ultimately choose depends entirely on your needs as a merchant. If you need help with this decision, contact the experts at eBakery!

Do you have questions or need an individual offer? Do not hesitate to contact us.


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