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Make money with TikTok 2021
These are the methods you can use to earn extra money on TikTok
We will show you 4 methods how to earn money with TikTok. Because not only the direct way via TikTok itself can bring you the one or other sum, also other methods, like live stream donations or affiliate marketing, give you the opportunity to earn money online.
Earn money with TikTok - How to do it
The social network TikTok had an increase of 5.2 million users in Germany alone in 2020. It is expected that another 10 million users will be added by the end of 2021. This shows how much potential TikTok has and that the app is becoming more and more important. Many experts like to compare TikTok with Instagram and many similarities can be seen. There are many ways to make money on both and attract a younger audience than Facebook.
Make money with TikTok or Instagram?
Both seem to give each other nothing in recent years: whenever one platform has a new feature or offers something fresh, the competitor follows suit and a small arms race breaks out. The general popularity of TikTok, was countered on the part of Instagram with the Reels feature. However, the main focus on Instagram remains photo content, while TikTok sticks to videos. When entrepreneurs started to discover the potential of Instagram for themselves and were able to make good money, they realized that you can make much better profits with videos than with regular own websites and content. An effective social media post brings in more profits and takes less effort. Because videos work better than pictures and the former is TikTok’s main focus, more and more entrepreneurs are venturing onto the platform.
1st method to earn money with TikTok: Direct payout
You can even earn money on TikTok directly through the app. In fact, TikTok has set up a $200 million fund just for creative creators. From this, you pay money to users who upload original content to the platform under certain conditions. The first requirement is a TikTok Pro account. Once you have this, you can apply for the fund through the settings in the app. There you will also find the other criteria. You must have at least 10,000 followers, need at least 10,000 video views in the last 30 days, and be at least 18 years old.
Creativity Fund in Europe
TikTok has also set up the Creativity Fund in Europe, offering users from Germany, Spain, Italy, France and the UK the opportunity to earn good money. While the budget of 60 million euros is not as high as the U.S. one, it provides for a potential volume of 255 million euros and thus offers a great incentive for all interested parties. However, if you are currently still in the process of building your TikTok channel and one or the other criteria is not yet met, then there are other ways you can use TikTok to earn money.
2nd method to be able to earn money with TikTok: Sponsoring
On TikTok, similar to YouTube, it is possible to upload sponsored videos. These are marked as paid content in the app. It also happens that a monetization team from TikTok approaches individual users to find TikToker for businesses. TikTok itself even sponsors users for its own campaigns in order to promote them. Music labels such as Warner Music and Sony regularly use the reach of TikTokers to boost streams for their songs. Of course, these are the absolute lucky ones. For all Creators who don’t get these chances, it makes sense to contact companies and agencies yourself. Companies are now often already looking for micro influencers, which means you can consider this option at a very early stage.
How to find the right sponsors on TikTok
It’s important that you only accept sponsorships that fit your niche and that you have a good knack for. You shouldn’t necessarily seek sponsorship from a tech company when posting makeup videos: A smart solution to attract the right sponsors is to post a successful video that features a product from your desired sponsor. Once you have a result, you can use it as an argument for cooperation and suggest him more opportunities to earn money. Sometimes it can also happen that the potential sponsor approaches you on their own and you don’t even have to approve them yourself.
3.method to earn money with TikTok: Donate in streams
TikTok creators can go live in the app, where followers can give virtual gifts to influencers during a livestream. For this, they need to buy coins beforehand. 70 Coins cost about 1,09 Euro. There are 8 levels for the gifts. Panda and Italian Hand are the cheapest and Drama Queen is the most expensive gift. These gifts are then converted into diamonds at your place, and diamonds are in turn converted into money. This money can be withdrawn via PayPal from 100 dollars. With a large fanbase, livestreaming is a great way to stay in touch with your followers and make money in the process. In the Chinese version of TikTok, this option is even already used as a kind of teleshopping. TikTok may also include shopping carts and the like in the future.
How to make money most effectively with donation streams
If you really want to earn from livestreams, you should know that the “Go Live” button only appears on accounts that have at least 1000 followers. You should remember to give each stream a catchy name and keep the entertainment factor high: If you’re one of the lucky ones who already have a sponsor, you may be commissioned to promote products and services for a fixed amount. So together with the donations a good sum can come together and the stream is worthwhile twice. Before you get too excited about this idea, you should know that making money this way is possible, but it will only reach its full, lucrative potential when you have 100,000 followers.
4th method to earn money with TikTok: Affiliate marketing
In your TikTok profile description you can link online stores through affiliate links. You will then receive a commission per sale if the purchase was made through the link in your profile. Of all the ways to make money on TikTok, this one is the easiest and most lucrative because you don’t have to create your own product or worry about logistics: Everything is taken care of by the provider and what you bring to the table are your followers and your presence.
Affiliate Marketing Tips for TikTok
Building an affiliate business is a process that is slow, but it is the safest idea for a platform like TikTok. Especially if you don’t want to mess around with a lot of technology. Just connect with advertisers that offer affiliate links and put one of them in your profile description. You should never forget that people will not buy anything through your affiliate link until they trust you and your videos have their own identity. Choose your product wisely and never leave the space of your expertise: it’s not worth advocating something you don’t believe in and doesn’t add value to users.
These are already 4 ways how you can use TikTok to earn money. Our tip for you is to take your chance on TikTok right now to build a community before the market is overrun. Since the app is still relatively young and many features are still in the build phase, companies are just now starting to use this tool.
For questions about TikTok or other social media platforms, please contact eBakery at
If you still have questions about TikTok or other social media platforms, feel free to contact the experts at eBakery.
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