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eMail Marketing with Rapidmail
The Newsletter Tool in Test
eMail Marketing with Rapidmail – The German eMail marketing software Rapidmail is not only DSGVO compliant, but also emphasizes ease of use, useful features for beginners and offers free, German-speaking phone and email support. In our video we tested the tool and tell you about the pros and cons of this newsletter service.
The benefits of Rapidmail
In this article we will introduce you to Rapidmail’s newsletter service and take a closer look at its advantages and disadvantages. Rapidmail is a German company based in Freiburg, which claims to serve 100,000 customers. In addition to the email marketing tool, the company offers other features such as SMS forms, detailed statistics, free German-speaking telephone support and a free initial mailing to up to 2,000 recipients.
eMail Marketing with Rapidmail - The different tariffs
Let’s take a closer look at Rapidmail’s offer: Rapidmail offers three tariffs. Flat rate, no obligation and email subscription. In the package finder, you can specify the number of newsletters per month and the number of recipients you are looking for to choose the best package for you. With a number of 5000 recipients, the rates look like this.
1. flat rate: the rate is for users who often send to the same recipients. 5,000 recipients cost 52.25 euros per month here
2. non-binding: the tariff is for users who occasionally send e-mails, without monthly commitments. Sending 5,000 e-mails once costs 79 euros in this tariff
3. e-mail subscription: This tariff is intended for users who send a lot of mails to different recipients. Sending up to 5,000 e-mails costs 65.55 here.
The advantages of Rapidmail
Now let’s take a look at the advantages and disadvantages of Rapidmail. Let’s start with the benefits:
1. flexible tariffs: The three tariffs offered are adapted to the different needs of customers.
2. the servers of Rapidmail are located in Germany. So if you’re looking for a provider that complies with German data protection regulations, you’ve come to the right place.
3. the template editor is easy to use. Here you get a simple tool that allows you to create templates quite easily and quickly without any confusing functions.
4. rapidmail is easy to use, so you learn quickly.
5. A/B test and autoresponder are available.
6. there is a free initial mailing of up to 2,000 mails.
The disadvantages of Rapidmail and our conclusion
Now let’s take a look at the advantages and disadvantages of Rapidmail. Let’s start with the benefits:
1. flexible tariffs: The three tariffs offered are adapted to the different needs of customers.
2. the servers of Rapidmail are located in Germany. So if you’re looking for a provider that complies with German data protection regulations, you’ve come to the right place.
3. the template editor is easy to use. Here you get a simple tool that allows you to create templates quite easily and quickly without any confusing functions.
4. rapidmail is easy to use, so you learn quickly.
5. A/B test and autoresponder are available.
6. there is a free initial mailing of up to 2,000 mails.
The disadvantages of Rapidmail and our conclusion
Let’s move on to the disadvantages:
1. marketing automation is only possible to a limited extent
2. Compared to the competition, there is not much choice in terms of features.
Our conclusion is:
Rapidmail reliably fulfills its purpose, and the three rates are very flexible, but not necessarily cheaper than the competition. Especially positive compared to other providers is the German support, which is offered free of charge. If you still lack the right email marketing strategy, we at eBakery are happy to help you with our email marketing consulting. Please feel free to make an appointment directly.
Do you have questions or need an individual offer? Do not hesitate to contact us.
Haben Sie Fragen oder brauchen ein individuelles Angebot? Zögern Sie nicht, uns zu kontaktieren.
