Grow on TikTok

Here's what you should look for in 2021 to gain more reach

Our 5 tips to grow on TikTok
What content should I use? How often should you post? Why are trends so important on TikTok? We’ll give you the answers and show you how to grow on TikTok in 2021.

Grow on TikTok - Tip #1: Stay in your niche

The following 5 tips work for both new accounts and older ones. The first tip is to find your niche. A tip you’ve probably heard before. But if you want to follow the other tips in this video, finding a niche on TikTok is of particular importance. If you make it to the “For You” page with a lot of users and they follow you for your videos, then the other content you post shouldn’t be too cluttered. This way you ensure that the new subscribers remain fans of your videos and follow you in the long run. You’ll also get more engagement for older content this way. If you have additional ideas for your videos, you can implement them later. But stay in your niche for about 20 to 25 videos, then you can additionally bring in other interests or topics with new videos.

How often should you post on TikTok?

The second tip is – Post daily. To grow on TikTok, you should post a video at least once a day. If you want to have a quick success, then we recommend you to post three videos a day. Each post is shown to other users by the algorithm, which means that even if you post several times, there is a high probability that new users will always see your video. Also, join in on trends. TikTok thrives on trends, especially in music and dance. After all, the app was previously called Musical.ly. However, try to find your own way to stand out from the crowd.

Grow on TikTok through transparency

Shows “Behind-the-Scence” or “How-To Videos.” By showing how you create your content, taking your followers into your day, or explaining how to do a TikTok dance, you’re adding value to your followers. Videos with added value are very successful on TikTok and help you grow. Also note the three-second rule. If your videos are swiped further after just a few seconds, then it will have a bad effect on the algorithm for you. If you are convincing at the beginning, then the users will watch your video to the end and you will get enough watch time, so that the algorithm will show your videos to other users. On TikTok there are a lot of new videos every day and users have an unlimited access to content. So try to quickly convince new potential followers about you by getting their attention in the first three seconds.

For questions about TikTok please contact eBakery

We hope we could help you with these tips. If you still have questions about TikTok, Instagram and Co., we will be happy to help you as a social media agency. Please make an appointment directly.

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