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TikTok Pin Function
Pin TikTok videos to your profile
The TikTok Pin feature is a new feature that allows you to pin specific videos to the top within your profile. This can be useful to highlight viral videos or even sweepstakes. Find out what else there is to know about it in the video.
TikTok Pin Function - The New Feature
It was shared on Twitter that TikTok is currently testing a feature that is reminiscent of Instagram and makes perfect sense for the app. Creators post on TikTok much more frequently than on other platforms, with some videos performing better than others. However, due to the large number of TikToks on an account, it is hard to spot a specific TikTok on the profile. On TikTok, videos are arranged in the order in which they were posted.
What is the reason for the innovation?
TikTok now wants to help Creatorn make your successful videos more visible on your profile. To that end, they’re experimenting with a new feature that will allow you to select clips and pin them to the top of your profile. Pinned videos should appear clearly visible in front of other videos in the profile. It should be possible to pin up to three posts. By fixing the selected TikToks on the profile, it will be easier for users visiting an account to find viral clips instantly. Users can also use it to more easily draw attention to posts such as Q&As, sweepstakes, campaigns, or their YouTube videos. Creators and also brands will especially benefit from the new pin feature, as collaborations between TikTokers and brands can be pinned for a time, giving more visibility.
TikTok Pin Function - The Story Highlight of TikTok?
TikTok is not the first app to release such a feature, as it is reminiscent of Instagram Story Highlights in principle, with which important stories are fixed directly at the top of the profile. This is done with the aim of informing profile visitors and making important content more easily accessible to you. However, unlike TikTok, unlimited highlights can be created on Instagram. Whether TikTok will also increase the number of pins in the future is not yet foreseeable. Even though the feature is not a game changer and does not change the platform itself, it will bring TikTok a step forward and benefit users. Unfortunately, it is not yet known when the new function will be available for all users.
Now you know what the new change is. However, if you still lack the right social media strategy, contact the experts at eBakery. We are happy to support you as a social media agency.
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