DEIN-SPORTSFREUND.DE
"Dank dem beherzten Eingreifen von eBakery und deren routiniertem Umgang mit der JTL Wawi konnte man uns schnell und unbürokratisch weiterhelfen. Mein besonderer Dank geht an den Mitarbeiter Benjamin Lambrecht, der seinen Samstag Abend für unseren Shop aufgebracht hat und das dringende Problem zügig löste."
AUST24.SHOP
"Wir sind begeistert von der Lösungsorientierten und pragmatischen Gangart, der extrem hohen Leistungsbereitschaft und Verfügbarkeit sowie dem persönlichen wie professionellem Vorgehen des gesamten eBakery Teams!"
HAUSHALTSPARADIES.DE
"Wir fühlten uns von Anfang an gut durch eBakery beraten. Durch den Einsatz der JTL Produktpalette verfügen wir nun über ein hervorragendes Onlineshopsystem, welches modular erweiterbar ist und verschiedene Marktplatzanbindungen ermöglicht. Zudem gibt uns unsere Multichannel Strategie zusätzliche Umsatzsicherheit in der aktuellen Krise."
tischdeko-shop.de
"Wir haben uns für eBakery als JTL Servicepartner entschieden, da man hier über viele Jahre Erfahrung in genau diesem Spezialgebiet verfügt. Unser Shop und die Auftragsabwicklung laufen sehr stabil. Mein besonderer Dank geht an Mohamed Ali Oukassi, der sich persönlich um die JTL-Wawi Einrichtung gekümmert hat."
UNICAT CANDY
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
FEIN-GEIST
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
WASCHGURU.DE
"Die Zusammenarbeit mit eBakery war unkompliziert und hat letztlich schnell zum Ziel geführt. Ich wusste prinzipiell was ich haben möchte, nur wie ich den Webshop am besten umsetzen kann, war mir nicht klar. eBakery hat mir dann verschiedene Optionen aufgezeigt und schließlich hat mich der JTL-Shop als Ergebnis überzeugt."
SMOKE2U.DE
"Das Team von eBakery hat uns von Anfang an auf professionelle Art und Weise unterstützt. Mit unserem breit aufgestellten JTL Onlineshop, verfügen wir nun über eine optimale Ergänzung zu unserem Filialnetz und sehen uns für die Zukunft gerüstet. Insbesondere in der aktuellen Corona-Krise, können wir von der Lösung bereits erheblich profitieren."
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zum MagazinWe cover all your e-commerce needs! Our range of services extends from online shop systems to ERP systems, marketplace connections and online marketing.
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Every successful e-commerece project requires a great deal of expertise. Our philosophy is not to keep this knowledge to ourselves, but to share it. You can find interesting tutorials, downloads, tools and much more here.
You want to connect other marketplaces besides Amazon and eBay? No problem with Unicorn 2. Marc Costea tells you a few success stories and gives you multichannel strategies along the way. Please have a look at the video.
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eBay and Amazon – nowadays everyone knows these marketplaces. For years, the names have been indispensable in online retail. Both offer a wide range and can be easily tethered. But in addition to the many advantages, there are also some disadvantages with such large marketplaces. With reach comes competition. Both marketplaces list millions of online merchants, so in order to sell successfully, you need to stand out from your competitors. Mostly you have to invest some money for this, because you need suitable SEO measures and also good templates for your articles. Ever thought about what alternatives are available to you? As eCommerce trade is in constant change and also growth, a variety of new marketplaces are now made available to you. As an online retailer, it definitely pays to familiarize yourself with alternative marketplaces.
A suitable multichannel strategy is crucial for your success in today’s world. And easier to implement than ever before. On eBay or Amazon, many merchants sell the same item ranges or even the exact same items. Think of smartphones, for example. How many vendors sell the same model? It’s important to find your own niche and also end up choosing the marketplace that gets the most out of its products. If you are a craftsman, for example, the French marketplace ManoMano is worth your while. Do you sell mainly antiques? Then you should take a closer look at the German marketplace Hood.de. Once you figure out what sets you apart from the competition and list in the right marketplace at the right time, you can become more successful than ever.
Another factor worth mentioning is internationalization. In the past, it was common to sell primarily locally in one’s own country. At the same time, internationalization continues to advance. Worried about not getting far abroad due to possible language barriers? You don’t have to, because European and even American marketplaces are now set up so that employees can help you in your native language. Article descriptions can also be translated in just a few minutes with the right tools. For example, if you use DeepL, an online service for machine translation, you can have your German article descriptions translated professionally and automatically. Pursuing an international multichannel strategy will bring you exactly the success you’ve always dreamed of. Especially if you have already gained valuable experience in Germany. You can use these for marketplaces that are just getting started.
Now you might be wondering how you can technically handle such a multichannel strategy? With the help of JTL and Unicorn 2 you don’t need any technical knowledge. And you don’t need a big budget either. JTL-Wawi is the free merchandise management system from JTL. Unicorn 2 is a multichannel middleware that allows you to connect JTL-Wawi to different marketplaces. In addition to the already mentioned marketplaces ManoMano, Hood.de and of course eBay and Amazon, these include other international companies. The Swiss marketplace ricardo.ch, for example, real.de, Rakuten, the French Cdiscount and several more. The interface allows you to connect one or more marketplaces at the same time. You control and manage everything centrally from JTL-Wawi. It’s often hard to predict where your items will sell best. With a multichannel interface, you can easily try out a few marketplaces. If things aren’t going so well on one, you end the sale there and focus on the others.
The sooner you occupy these marketplaces, the better your strategy will pay off. Here you should set up your article assortment broadly. Use the interface to test multiple marketplaces. You can test Unicorn 2 free of charge for 14 days. After that, the multi-license will cost you less than 100 euros. With this multi-license you can connect all available marketplaces at Unicorn 2. In the end, only experience will tell exactly which marketplace and country is most profitable for you. If you generate a lot of revenue in one marketplace, you can invest energy and time in it. Diversification is important for every online retailer. Because a big dependence on a big marketplace can end up jeopardizing your existence. Of course, you’ll also need to do some research into the different marketplaces, as each country has its own unique strategies. But as mentioned earlier, you’ll definitely have to put in more effort on eBay or Amazon to stand out from the competition. Additionally, there are many exciting tools that are less known so far. For example, real.de has its own repricer, which you get with Unicorn 2.
Venture into internationalization – and do so with a good multichannel strategy. Unicorn 2 has many years of experience and can support you in multichannel. Use this experience for yourself and test out several marketplaces at once. Once you have the multi-license, you can immediately connect different marketplaces. This opens up completely new worlds for you. Worlds that help you grow your customer base and generate more revenue. These days, it’s important not to focus on just one marketplace. Mainly because foreign marketplaces are open to new merchants and connectivity is without complicated technology.
Are you interested in pursuing an international multichannel strategy? As an e-commerce agency with many years of experience, we can guide you through this process. After a non-binding initial consultation, we will make sure that your ideas are successfully implemented.
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