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Successful on Instagram without reels?
4 tips on how to build an Instagram strategy without reels
This video looks at whether it will still be possible to get off to a successful start in 2021 without Instagram Reels. We’ll give you 4 tips on how to build an Instagram strategy without reels. So check out our Instagram tutorial.
Successful on Instagram without reels? - Is that still possible?
After Instagram announced that they are no longer a photo sharing app, many users are wondering if it’s even possible to succeed on the platform without Reels. Is growth on Instagram still possible without reels? Many users do not want to create reels and want to use the app as usual for their photos. But can you still be successful with it at all?
What does eBakery have to say about it?
We start directly with our answer: At this point in time, yes! Of course, the new Instagram Reels feature brings you many advantages. This includes not only a lot of reach, but also being part of the latest trend on the platform. But if you want to keep posting photos, we’re going to show you 4 tips on how to keep growing without reels.
Tip 1: Use carousel
Let’s start with tip #1. Use more carousels: Carousels are one of the best ways to interrupt users while scrolling and get a high watch time. They also bring a high level of commitment. These are signals that are very positively received by the algorithm. Post in the following order: The first photo must grab the user’s attention. It must be a scroll stopper. Use the type of content here that works best for you. For more info, check out your Instagram Insights. Users must have a good reason to swipe through the carousel.
How to use the Instagram carousel correctly
In your next picture, you will arouse even more interest and thus give them a reason to wipe even further. Now get your message across and at this point use the photo that is the highlight of your carousel. You use the last image as a call to action. Ask users here to follow you for more content like this or make them aware of your stories. You can of course post more than four photos in one carousel. You have up to 10 photos at your disposal for one post. But always try to follow our tips for the order to get the most out of your post.
Successful on Instagram without reels? - Our tip # 2
Our #2 tip for growing on Instagram without reels is storytelling.
According to the CEO, one of the main reasons for Instagram to make the switch to a video platform was that users want to be entertained. If you bring in this element with your posts through clever storytelling, you will succeed even without reels. One way to do this is through the captions under your posts, for example. Many users still use Instagram as a kind of blog and the Instagram caption is a very good way to entertain users, share stories or tell about yourself.
Successful on Instagram without reels? - Use Instagram Stories
Tip #3 is still Instagram Stories. Stories are still a very powerful way to communicate to your followers and gain reach. Video is the future of Instagram and Stories is where you can create simple, quick videos in your everyday life. Stories also help you build a good relationship with your community and make sure they relate to you and will follow you in the long run.
Our last tip is to post really good quality content that can compete with reels. Instagram reels often feature wild transitions, quick cuts, or gorgeous shots. To keep up with this kind of content, the quality of your photos should be very good. Make sure your photos are not blurry or pixelated. Your photos should also be well edited and grab the attention of users. Simple photos from everyday life of your pizza that you had for lunch haven’t worked for a long time, and through the reels they haven’t worked at all.
Successful on Instagram without reels? - Use Instagram Stories
Now you know how to build a no-reels strategy alongside your Instagram reels. However, if you are completely lacking the right Instagram strategy and have no ideas, we as a social media agency will be happy to help you.
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