DEIN-SPORTSFREUND.DE
"Dank dem beherzten Eingreifen von eBakery und deren routiniertem Umgang mit der JTL Wawi konnte man uns schnell und unbürokratisch weiterhelfen. Mein besonderer Dank geht an den Mitarbeiter Benjamin Lambrecht, der seinen Samstag Abend für unseren Shop aufgebracht hat und das dringende Problem zügig löste."
AUST24.SHOP
"Wir sind begeistert von der Lösungsorientierten und pragmatischen Gangart, der extrem hohen Leistungsbereitschaft und Verfügbarkeit sowie dem persönlichen wie professionellem Vorgehen des gesamten eBakery Teams!"
HAUSHALTSPARADIES.DE
"Wir fühlten uns von Anfang an gut durch eBakery beraten. Durch den Einsatz der JTL Produktpalette verfügen wir nun über ein hervorragendes Onlineshopsystem, welches modular erweiterbar ist und verschiedene Marktplatzanbindungen ermöglicht. Zudem gibt uns unsere Multichannel Strategie zusätzliche Umsatzsicherheit in der aktuellen Krise."
tischdeko-shop.de
"Wir haben uns für eBakery als JTL Servicepartner entschieden, da man hier über viele Jahre Erfahrung in genau diesem Spezialgebiet verfügt. Unser Shop und die Auftragsabwicklung laufen sehr stabil. Mein besonderer Dank geht an Mohamed Ali Oukassi, der sich persönlich um die JTL-Wawi Einrichtung gekümmert hat."
UNICAT CANDY
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
FEIN-GEIST
"Wir hatten es eilig mit der Überarbeiteten Version unseres Food-Shops an den Start zu gehen und den deutschen Markt zu erreichen. Wir sind froh, dass wir mit eBakery einen Partner gefunden haben, der uns eine derartig schnelle und zugleich professionelle Lösung unserer Herausforderung ermöglicht hat."
WASCHGURU.DE
"Die Zusammenarbeit mit eBakery war unkompliziert und hat letztlich schnell zum Ziel geführt. Ich wusste prinzipiell was ich haben möchte, nur wie ich den Webshop am besten umsetzen kann, war mir nicht klar. eBakery hat mir dann verschiedene Optionen aufgezeigt und schließlich hat mich der JTL-Shop als Ergebnis überzeugt."
SMOKE2U.DE
"Das Team von eBakery hat uns von Anfang an auf professionelle Art und Weise unterstützt. Mit unserem breit aufgestellten JTL Onlineshop, verfügen wir nun über eine optimale Ergänzung zu unserem Filialnetz und sehen uns für die Zukunft gerüstet. Insbesondere in der aktuellen Corona-Krise, können wir von der Lösung bereits erheblich profitieren."
In unserem Magazin finden Sie Anleitungen und neue Ideen, rund um den E-Commerce
zum MagazinWe cover all your e-commerce needs! Our range of services extends from online shop systems to ERP systems, marketplace connections and online marketing.
Instead of projects, we prefer to talk about success stories! Browse through our customer references and discover what the press has to say about us.
Every successful e-commerece project requires a great deal of expertise. Our philosophy is not to keep this knowledge to ourselves, but to share it. You can find interesting tutorials, downloads, tools and much more here.
Online marketing is a very broad field in which many agencies and freelancers operate. At the same time, prices and skills vary significantly. So, it is important for you to know what to look out for in order to distinguish good online marketers from bad ones. Sometimes it really is just small details that make all the difference. For example, eBakery offers you individual support, a wide range of differently specialized experts in our team, as well as flexible hourly packages. Rely on our experience as a marketing consulting agency.
Good online marketing starts with a proper strategy. We first discuss with you where you are with your business and where you would like to go. Then we concretize individual goals based on your individual starting position and form individual steps and milestones of your very personal marketing strategy.
Good Internet marketing advice can only be given if it is individually tailored to the needs of the respective retailer or company; there is no patent remedy that generally helps to achieve success. In addition to a precise analysis of the target group, the size of your team and the available budget naturally also play a role that must be taken into account when developing a suitable online marketing strategy.
With this strategy, we plan with you and your marketing team where and in what form we plan marketing activities. These can be:
Online marketing advice from an agency can help avoid typical rookie mistakes when starting a new online business or maximize the success of an existing business. Take sustainable marketing advice from our agency and take your online business to the next level.
Of course, this only makes sense if you also have a local business. With online-only sales, it makes no sense to spend budget on this. However, if you are also available for customers on site, you should definitely consider this point. Local SEO makes you easier to find for your customers, e.g. on Google Maps. If someone searches for keywords that match your company, the searcher automatically receives an ad about your company on Google Maps and with another click they land on your website.
Which possibilities Local SEO still offers, you can read in our article Local SEO – An often underestimated success factor.
OnPage SEO is the term used to describe all the measures implemented on your website or online store to improve your ranking in search engines. These include:
Many online retailers fall far short of their potential because they assume that OnPage SEO is solely about incorporating relevant keywords into the text content of an online store. While keywords are still a relevant factor, unlike a few years ago, today it is increasingly about providing store visitors with unique content that offers them actual added value.
If a store visitor and thus potential customer does not find certain information about a product or service, he will most likely continue his search with a competitor. The same is true if he has to read through a flood of information that doesn’t interest him. Therefore, it is important to check all text content for its relevance in relation to the search intent of users and adjust it if necessary.
What else you should consider when it comes to OnPage SEO, you can read in our article about search engine optimization.
The broad field of OffPage SEO includes all the actions that take place outside your online store. For example, posts on other websites where you share your expert knowledge. A so-called backlink to your page can then be made under the post.
We have compiled some information on the subject of backlinks – take a look at our page on backlink analysis.
Another part is a Google My Business listing. It’s free and automatically makes your online store rank better on Google. You can always post new posts that will show up in Google search. You can also upload free images that will also be found via Google Image Search and much more.
How to create a good Google My Business listing, read here: Optimize Google My Business
SEA refers to the placement of advertisements in online search engines. Surely you already know these ads that are displayed on Google, among others, in the right pane when you search for something.
But Google Ads go one step further. Thus, any website operator can display Google ads on their site. He can specify on which search terms advertising should appear and so, if your ad is relevant, it will appear on other websites. This will give you a much larger audience than if you were to advertise only on Google.com.
Google advertising is paid for according to the PPC principle, pay-per-click. Here you bid on different keywords that match your offer. With a good ad, you will then be linked and visitors will land on your site. It is also often worthwhile to create a specific page for the topic, which introduces the visitor to the topic and from there refers to a product or category in your store. How to build such a campaign well, you can read in our article on PPC campaigns.
Amazon also uses the same procedure to pay for advertising. For this, extensive keyword research should be done so that your ads are effective and do not burn money.
In the beginning it makes sense to plan several campaigns and to use different keywords. You should then keep an eye on these and keep adjusting them until you find just the right keywords and ads that bring in the most customers.
While the right keywords are important for the success of Amazon PPC campaigns, they are not the only aspect to consider. In order to actually be clicked on by as many users as possible, the ads must be designed to attract the maximum attention of the intended target group. Since Amazon PPC now provides a whole range of advertising offers, it is also essential here to pursue a strategy tailored to your own needs.
For more info, check out our article Amazon PPC. We can gladly support you with our professional Amazon consulting.
If your listings are eBay-ready, you should offer them there as well. Since eBay has certain principles for images and texts, it is important to adhere to them in order to bring your products to the front of the search results.
Similar to Amazon and Google, the eBay search engine depends on certain keywords that you place in your listings. The better they are housed and the better your images are, the more successful you will be selling on eBay.
However, for maximum success with eBay sales, it is essential to learn how eBay’s own search algorithm works. Unlike Google, there are some key differences here. The eBay company itself is naturally interested in ensuring that as many sales as possible take place on the platform. Users therefore always receive the “best result” in response to their product search query from eBay, which takes into account factors such as product title, product features and images / videos, as well as other aspects. These include, for example, how many customers click on the respective offer, how many purchases have been completed to date, and how customers rate the respective product.
You can read more about this on our eBay SEO page.
Since, as mentioned, your server should also be constantly updated, we offer special hosting for JTL-Wawi and your online store. Not only should the updates be installed, but the server itself should be sufficiently equipped.
We offer high-performance servers for every need, freely scalable in the cloud to meet even the highest demands. We test your server to see if it is ready for current visitors and more. If not, we offer alternatives and seamlessly move your data.
Often, online retailers think that an online store system only needs to be set up once and then do its job. But the fact is that an online store, just like any other software, is maintained and developed. Updates are the be-all and end-all, because older store systems often have security gaps.
You should therefore build on a store system that is further developed and regularly supplied with updates. As a service partner for the largest store systems in Germany, such as JTL-Shop, Shopware, Shopify and Gambio, we are happy to carry out these updates and also check whether your server is also up to date.
If you do not use a current system or if it is no longer being developed, we will be happy to advise you on sensible alternatives. We analyze your situation and then propose exactly the system that fits your company.
You want to be found even better with your offers? Check if your listings can join Google Shopping and create an account in Google Merchant Center.
In principle, Google Shopping is a price search engine. You create a so-called data feed in your store, which contains all important item details. You then upload this to the Google Merchant Center and wait for the activation, which unfortunately can sometimes take a while.
However, the wait is worth it, because the articles are even still displayed on Google above the paid Google Ads. We have created two interesting pages especially for Google Shopping:
A very affordable method for online marketing is a decent social media presence, which we can create for you as a social media agency. Often this is actually still neglected, yet you can very easily get in touch with your target group directly. Ask your customers directly, offer special promotions for quick-response visitors, in short: stay in the conversation.
In recent years, the social media landscape has grown continuously, with numerous platforms targeting different audiences. In order to successfully incorporate social media platforms into one’s marketing strategy, it is important to select platforms that best fit the focus of the respective business. In addition, you should know how the individual platforms and networks work; in some cases, there are strong differences in terms of communication forms, content formats, or even how content is designed.
While Twitter, for example, is a social media platform where target groups of all ages can be found and is particularly suitable for the distribution of content in the form of text, links, images and videos, other platforms are aimed at more specific target groups. LinkedIn, for example, for social marketing in a professional context, or Instagram, which is aimed primarily at a younger target group with content in the form of images, videos, and stories,
As a 360° agency, we can also give you good advice here. Get some initial insights in our tips for successful community management.
In some cases, it may make sense to sell products through affiliate marketing. We should examine this on a case-by-case basis. If even market giants like Amazon are making higher profits with it, why not you?
In affiliate marketing, customers, fans of your business or website owners who would like to earn something on the side sign up. They will then receive special links or codes from you through which their sales will be registered. In most cases, the credit is then paid out to the seller at regular intervals.
A win-win-win situation:
► Local SEO
► OnPage SEO
► OffPage SEO
► SEA (Google Ads, Bing Ads)
Contact
Frankfurt on the Main
Europa-Allee 2
60327 Frankfurt on the Main
Phone: +49 (0) 69173265820
Opening hours:
Mon – Fri: 10:00 – 18:00
Email: kontakt@eBakery.de
Web: www.eBakery.de
Facebook:www.facebook.com/ebakery.de
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