Get Amazon account set up

Aor many stores, selling on Amazon is a major boost to their business. The marketplace is huge, the clientele eager to buy, and the setup is relatively simple. If you follow a few basic rules and put in a little extra work in the beginning, you can sell your products quickly, increase your sales and keep generating new customers.

Requirements for an Amazon account

First, you need a business license and a sales tax ID number. In addition a tax certificate according to $22f UStG. You can get the identification number and the certificate from your local tax office upon request. And of course products that you preferably maintain in an Excel file or an ERP system like JTL-Wawi.

Amazon’s overview is ok, but if you really want to get an overview of merchandise receipts and If you want to maintain your sales, product data with images and texts, as well as your tax data, we recommend that you use an ERP system. We will be happy to advise you on the selection and setup of such a system.

Account setup

For Amazon accounts, you can choose between two models. The model with basic fee costs a basic fee of €39 (plus VAT), but is worthwhile from 40 items sold per month. Selling fees drop significantly, so the decision should be easy to make.

If you want to see how it goes first, a free account (with higher sales fees) may pay off. You can switch to a professional account at any time.

Here you create a seller account:

https://services.amazon.de/programme/online-verkaufen/preisgestaltung.html

Here you also have an overview, which account causes which costs:

Amazon will ask for a credit card when creating, you should have that ready. Once your account is set up, other details may follow. If you register a limited liability company, for example, Amazon still requires an excerpt from the commercial register, details of the managing director etc. However, you will be guided comfortably through the menu, so that you know exactly what is required of you.

Set Amazon item

In the backend of Amazon you have the possibility to put articles online manually or to upload them as an Excel file. This Excel file must be ready in a certain format. In addition to item data such as name, ASIN, description, bullet points, etc., links to images must also be provided that comply with Amazon’s guidelines .

Since the product images are among the most important, the guidelines are correspondingly high. To make it a bit more complicated, they are not the same for each category. That’s why we have professional product photographers who can take care of such images.

Since you only have a few characters available for texts and bullet points also have to be to the point, we are happy to support you in this. We do an extensive keyword analysis and then insert it into the bullet points and text. This way your articles will be found better and your sales will increase.

As an alternative to the Excel upload, an interface to an ERP system is also suitable, since this system already contains all the important data. They just need to be adapted to Amazon’s guidelines. Many online shop systems also have interfaces or plugins for Amazon. We would be happy to discuss the possibilities with you.

Get Amazon account set up now

As you can see, there are some finer points to consider if you want to sell successfully on Amazon. As experts in Amazon SEO, we get your articles on the right track from the moment you set up your account.

Why not make a non-binding appointment for Amazon consultation right now at www.ebakery.de/kontakt/

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